UX / UI Design
The Profit Recipe
Project: Complete website redesign
Scope: Using the newly designed logo and brand identity, redesign the site to be more consistent with brand purpose and messaging
Skills Demonstrated: UI design
Details: The Profit Recipe empowers entrepreneurs to evolve themselves and their businesses in order to live the life they want to be living. They do this mainly through facilitated workshops and educational speaking events (think interactive TED talks). They illustrate their system with what they call the “Flywheel” which illustrates the cycles a business must achieve success in in order for a CEO to ultimately “Live Life by Design”.
Additional Credits: Website created alongside the other brilliant people at Advantages including developers and messaging strategists.
The design.
After creating a new logo and brand identity, we infused these bright, beautiful assets into the website and really created an experience that educates people on all of the expertise and resources that The Profit Recipe can provide. We created an experience that made it easier to book consultations, review workshop details, and view upcoming events.
The flow.
