Digital Marketing
Gravitas 7 Attributes of Agile Growth™ Campaign
Project: An 8-week campaign for promoting the 7 Attributes of Agile Growth™ monograph.
Scope: Design the graphics and downloadable assets for the campaign promotion
Skills Demonstrated: Social media campaign design
Details: Gravitas Impact Premium Coaches is a membership service and worldwide community of coaches, consultants, and executives who help build award-winning companies. Their monograph entitled 7 Attributes of Agile Growth was developed to help people develop their businesses through education on specific abilities. Their coaches around the country would be promoting this monograph through their social media channels and giving their followers/connections free snippets to download.
Design: Gravitas Impact had a brand developed for use with the monograph, so I was able to pull from their existing assets and create some modern graphics and source images to promote their message. The images were edited with a duotone effect and the “impact circles” added to show how the coaches and business owners can create impactful changes within their businesses or clients with the insight from this monograph.
Additional Credits: Assets designed at Advantages with the help of the campaign Content Lead Michael Gormley and Project Manager Maddie Reader.